meaning of captive market

captive market meaning in Law Dictionary

areas where the prospective consumers face a severely minimal quantity of competitive suppliers; their only choices tend to be to get what exactly is readily available or even make no acquisition at all. Captive markets end in higher prices much less variety for consumers.

captive market meaning in Business Dictionary

visitors who will be constrained purchasing a or solution from a particular supplier due to (1) shortages, (2) rivals' large prices, (3) insufficient competitors, (4) special feature or advantage of them, or (5) the seller getting the purchasing entity.