A burriko is women who places on a false front side to entice men and who is rude or unfriendly to other females. The definition of is short for "kawaiko burriko" or "pretentious cutie". The word doesn't mean women who dress younger than they are or "loli"- but a lady just who dresses that way to entice guys would easily fit into the burriko group. Japanese woman of a certain age who looks and functions much younger. Considering that it has been challenging recognize age asian females anyhow it could be tough to spot a burriko.