individual created between 1945 and belated sixties. This is big populace growth period. These individuals had different investing requirements.
people-born between the end of World War 2 (1945) and the belated 1960s, period during which the communities and economies of specific countries (especially the US) boomed. This term had been created in 1974 when the marketers recognized the investing power and extremely different demands among these (after that) youths.