meaning of advertising campaign

advertising campaign meaning in Business Dictionary

A coordinated series of connected commercials with a single idea or motif. A marketing campaign is normally transmitted through a few news networks. It might give attention to a common motif and one or couple of companies or services and products, or be directed at a particular part regarding the populace. Effective promotional initiatives achieve more compared to the sporadic advertising, and will last from a few weeks and months to many years.

advertising campaign meaning in General Dictionary

an organized program of advertisements