Someone who is obsessed with companies on clothing, which range from top fashion designer brands to unknown manufacturers. They will examine a tag and get, "Oh..of course you need to enjoy it..it's a shirt from LMBD!".Most associated with times, they don't really even comprehend that whatever's from the tag is not a high fashion designer, and believe that each tag inside a clothing that claims a company is a significant designer. Each goes two times as crazy when they look at label details an actual top understood designer organization like Juicy Couture or Ralph Lauren or something and go triple crazy if it's available for sale. A typical example of a brand name geek is my mother, probably just what a few moms tend to be.